Stroll Walking Tours
Client Details
This client came to our team looking for consulting and promotional help. The business, a walking tours company, suffered greatly due to Covid restrictions. She wanted our team to help create and implement some measures for her to help reopen and use post covid to kickstart her business again. This included implementing some features on her website, brainstorming promotional material, and some help with socials.
Over the course of 2 weeks I took lead on creating the promotional material, a booklet style brochure (single fold), worked with my team to create social media templates and samples, and wrote guides to aide in her steps forward as she reopens.
Development
I started by having a digital meeting with the client to understand how Covid affected her business and what promotional material she was interested in. Then after the initial assessment I created a presentation going over some options and developed a plan that best fit both her current and future needs.
I then created a rough draft for the client and had another meeting to discuss copy and get her personal images. As the client was a copywriter we worked together to edit drafts and ensure the content was what her business needed.
![Stroll Walking Tour Booklet [printers spreads]_Page_2.jpg](https://images.squarespace-cdn.com/content/v1/66913374dca11836a130707f/1720791935281-J29ECF2CJ0SJ9NB2FO5M/Stroll+Walking+Tour+Booklet+%5Bprinters+spreads%5D_Page_2.jpg)
Finally, after all the copy and images were finalized with the client the final touches were put on the brochure. It was then exported in a ready to print format as the client wanted to put it into production as soon as possible. Then we worked with the client to provide consulting for this promotional material and provided guides for future use on promotional material for her business.
